Client
coloplast
Year
2023- Present
Deliverables
- Campagin
Coloplast is a global healthcare brand that brings care, dignity, and innovation to people with intimate health needs.
Maverick helped Coloplast shape emotionally resonant campaigns that educated, empowered, and connected with audiences on a deeper level.
What We Did
Health with Heart!
We conceptualized and executed two major campaigns for Coloplast. “Live the Life You Can” promoted their antiseptic spray through a message of confidence and comfort, while “Now or Never” took a more emotional route, highlighting the urgency of prioritizing health with Biatain® AG Adhesive Bandage. We also developed supporting materials like leaflets and standees to extend the campaign’s reach.
How We Did It?
We took a storytelling-led approach to build emotional resonance, combining clean design with human-centric messaging. The creatives were carefully tailored to reflect the seriousness of the product while empowering patients to take control of their health journeys.
