Maverick Innovation

Obsessions

Client

India’s Best Brand in Rugs/Carpet

Year

2019

Deliverables

Brand Positioning
Collateral Design
Print Campaign
Creative Product Packaging
Direct Mailers
Emailers
Point of Sales Communication
Event & Exhibtioin Creatives
Product Packaging
Social Media Marketing

Obsessions is a high-end decor furnishing brand. Maverick Innovations, a creative design agency partnered for a complete brand revamp.

Our ability and adaptability to deploy market-specific solutions in record-breaking time, to meet our client’s marketing needs led us to partner with Obsessions. Maverick revamped the brand, starting from retail to merchandise to their BTL communication.

Fashion wear for floors!

Obsessions is an encyclopedia for home décor with an extensive range of home luxury products. Maverick crafted the choicest creatives that were high-quality, rich and colourful; emphasising the brand’s new positioning policy and bringing the brand’s promise to life.

How We Did It?

To establish Obsessions as a premium brand, we focused on using stylish fonts and designing attractive layouts, highlighting the product’s texture, colour, design to make them stand out from the products offered by other brands.